Nordstrom- The Royal Blues

Nordstrom- The Royal Blues
In celebration of Black History Month, Nordstrom commissioned the production of a custom CD titled, "The Royal Blues," featuring many of the great African-American female vocalists like Ella Fitzgerald, Billie Holiday, and Etta James. 

Verve artist Lizz Wright signed on to record "A Change Is Gonna Come" exclusively for the album.  A sneak-peek video of Lizz's recording session was also shown on the Nordstrom website!

Proceeds from all CD sales were donated to the Thurgood Marshall College Fund, a program committed to assuring equal opportunity to higher education.

Tracks

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Bed, Bath & Beyond: Unique Packaging for Core Customers

Bed, Bath & Beyond: Unique Packaging for Core Customers

Exclusive collector's edition products

Breast Cancer Research Fund: Promoting a Cause

Breast Cancer Research Fund: Promoting a Cause

Multi-tiered digital download program

Food Network CD

Food Network CD

Celebrity-based promotions

Fuse TV: Building Buzz in Business-to-Business

Fuse TV: Building Buzz in Business-to-Business

Business to Business Promotions

Ladies' Home Journal Magazine CD sampler

Ladies' Home Journal Magazine CD sampler

On-package purchase incentives (CD as gift with purchase)